Tuesday, June 10, 2008

Rebuilding the main site

I'm in the process of redesigning the main site. So thus welcome to blog land.

Twice a year I redesign the XXX site to host the new boards for that season. We have two seasons, summer/fall and winter/spring. Twice a year I design new shapes, invest in new concave molds and announce releases of new boards. The art, the making of many of the boards is done solely by myself. All the art you will see in limited edition boards has to be created, finalized and mechanically separated. Often enough tens of hours goes into a graphic that will only if ever be on 50 boards where as 30 hours of art time will go into a board that will only have 20 made. Often enough it's a balance of time, talent, production and a balancing the time.
Please check out the various updates and see what is going on in XXX land for new shapes and sneak peeks.